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YASMINE HAMDY

Key Accounts Director & Partner

Yasmine leads business development along with strategic stakeholder and media outreach. She merges technical sector and client understanding with rich social skills to power the success of our clients’ communications campaigns.

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“PR CAN BE THE X FACTOR FOR YOUR BRAND – IT’S ONLY A MATTER OF ‘HOW’. AND THIS IS WHERE WE STEP IN. WE GET INTO THE HEART OF YOUR BRAND TO CREATE MEANINGFUL, LASTING AND IMPACTFUL STORIES.”

YASMINE'S STORY

Yasmine’s expertise is rooted in integrating psychological insights, including Integral Enneagram, NLP, and Conscious Coaching, into communication strategies. She leverages this unique approach to craft campaigns that foster genuine connections and elevate brand reputation.

As Partner and Accounts Director at Vantage Communications, Yasmine Hamdy leads account management, media relations, and content creation teams to develop strategic PR campaigns that resonate deeply with audiences.. Appointed Partner in 2018, she oversees a portfolio of key accounts, delivering innovative and impactful solutions.

With a degree in Management from Modern Academy, a Graduate Diploma in PR from the Chartered Institute of Public Relations in London, and advanced PR studies at the American University in Cairo (AUC), Yasmine combines academic rigor with hands-on experience. Her career spans hospitality and communications, starting in Dubai and evolving into leadership in Egypt’s dynamic PR industry.

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